Introduction

At Vroom & Swish, your privacy is of utmost importance to us. We are committed to safeguarding your personal information and ensuring transparency in how we handle your data. This comprehensive privacy policy outlines our practices regarding the collection, use, storage, and sharing of your personal information when you interact with our website, www.vroomandswish.com, or use our services. By accessing our services, you agree to the practices described in this policy.

Information We Collect

We collect several types of information to provide and improve our services to you:

Personal Identification Information

We collect personal identification information from users in various ways, including but not limited to:

• When you visit our site: IP address, browser type, access times, referring website addresses.
• When you register on the site: Name, email address, phone number, mailing address, and other personal details.
• When you place an order or interact with our services: Financial information (credit card numbers, bank details, etc.) for transaction processing.

Non-Personal Identification Information

Non-personal identification information may include:

• Browser and device details: Browser type, version, and language preference.
• Technical information: Device type, operating system, and network information.
• Usage data: Information on how you use our website, including pages viewed, time spent on pages, and other interaction data.

Financial Data

For transactions, we collect:

• Payment information: Credit card details, billing address, and other payment-related information. This data is encrypted and securely stored.
• Transaction history: Records of purchases and interactions related to financial transactions.

How We Use Collected Information

We use the information we collect for the following purposes:

To Provide and Improve Our Services

• Account management: To set up and manage your account, process transactions, and deliver the services you request.
• Customer support: To provide customer service, answer inquiries, and handle complaints.
• Service enhancements: To understand how our users interact with our services, enabling us to improve and customise the user experience.

For Marketing and Communication

• Promotional communication: To send you newsletters, marketing communications, and promotional offers.
• Personalisation: To tailor content and advertisements to your preferences and interests.

Legal and Compliance

• Regulatory compliance: To comply with legal obligations, resolve disputes, and enforce our agreements.
• Fraud prevention: To monitor and prevent fraudulent transactions and unauthorised access to our services.

Data Sharing and Disclosure

We do not sell, trade, or rent your personal identification information to others. However, we may share your information in the following circumstances:

Third-Party Service Providers

We may share information with third-party service providers who assist us in:

• Website hosting and maintenance
• Payment processing
• Data analysis and marketing services These providers have access to your information solely to perform tasks on our behalf and are obligated to keep your information confidential.

Legal Requirements

We may disclose your information:

• To comply with legal processes or regulatory requirements
• To protect our rights and property
• To prevent illegal activities and fraud
• To respond to government requests

Business Transfers

In the event of a merger, acquisition, or asset sale, your information may be transferred. We will notify you of such changes and any new privacy policy terms.

Security of Your Information

We implement robust security measures to protect your personal information:

• Encryption: All sensitive information is encrypted during transmission using SSL technology.
• Access control: Access to personal information is restricted to authorised personnel.
• Regular audits: We conduct regular security audits to identify and address potential vulnerabilities. Despite our efforts, no security system is impenetrable. We cannot guarantee the absolute security of your information.

Your Data Protection Rights

You have the right to:

• Access your data: Request a copy of the information we hold about you.
• Rectify your data: Correct any inaccuracies in your personal information.
• Erase your data: Request the deletion of your personal information under certain conditions.
• Restrict processing: Limit the ways in which we use your data.
• Data portability: Receive your data in a structured, commonly used format.
• Object to processing: Object to certain types of data processing, such as direct marketing.

Managing Your Information

You can manage your information by:

• Updating your account settings: Modify your personal details through your account settings.
• Opting out of communications: Unsubscribe from marketing emails using the link provided in the email.
• Requesting data changes: Contact us to update or correct your information.

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience:

• Types of cookies: Session cookies, persistent cookies, and third-party cookies.
• Purposes: To recognise you when you return to our site, understand usage patterns, and improve our services.
• Your choices: You can manage your cookie preferences through your browser settings.

Third-Party Websites

Our site may contain links to third-party websites. We are not responsible for the privacy practices or content of these websites. We encourage you to read the privacy policies of any linked sites.

Children's Privacy

Our services are not intended for children under 13. We do not knowingly collect personal information from children. If we become aware that we have collected information from a child, we will take steps to delete such information.

International Data Transfers

We may transfer your information to servers located outside your country of residence. These transfers are made in compliance with data protection laws and regulations to ensure your information is protected.

Changes to This Privacy Policy

We may update this privacy policy periodically. When we do, we will revise the "last updated" date at the top of this page. We encourage you to review this policy regularly to stay informed about how we protect your information.

Contact Us

If you have any questions or concerns about this privacy policy or our data practices, please contact us at:

• Email: privacy@vroomandswish.com
• Postal Address: Bretforton Hall, Main Street, Bretforton, WR11 7JH, United Kingdom